A number of readers have noticed that whenever a post from this blog shows up in Google’s search results, Google displays a photo of me next to it (see above).  People are emailing me more and more, asking how I did it, so here goes. (more…)

Continuing with Social Media Week celebration here on the Search Marketing Sage, I wanted to address another aspect of social media – blogs. From an SEO perspective, we always try to recommend WordPress, self-hosted blogs with a subdomain format. For example, your blog domain would resemble blog.yourdomainname.com. This allows you to own more of the space on *hopefully* the first page of search engine results for your brand name. (more…)

When I first meet with a client to talk about marketing, I always need to know a few numbers that are critical to making effective marketing decisions. So I ask questions like…
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